Business Consulting
Project Overview
La Modelle is a UK-based fashion brand and model agency that needed a sleek, dual-purpose platform to showcase its clothing collections and manage model portfolios. The challenge was to create a visually rich, user-friendly e-commerce experience while supporting career development tools for aspiring models.
The Challenge
- No existing online store or digital brand identity
- Required a platform that could serve both fashion retail and model management
- Needed SEO visibility in a competitive fashion market
- Required secure checkout and mobile-first design
- Needed a scalable backend for inventory and user accounts
The Solution
- Developed a WooCommerce-powered fashion store with custom product layouts
- Integrated model profile pages with booking forms and portfolio galleries
- Designed a responsive, mobile-first interface with intuitive navigation
- Implemented SEO-friendly product descriptions and category structures
- Added secure checkout, wishlist, and customer account features
- Enabled backend inventory management and order tracking
Key Features
Product filters by size, color, and category
Wishlist and cart functionality
Secure checkout with multiple payment options
Model portfolio pages with booking forms
Responsive design across all devices
SEO setup for fashion and modeling keywords
Customer account dashboard for order history and saved addresses
Results
- Established a strong digital presence for La Modelle
- Increased organic traffic and product visibility
- Streamlined model booking and portfolio management
- Enhanced user experience with fast load times and mobile optimization
- Positioned the brand for future expansion into influencer marketing and fashion events